I highly recommend reading this great article 83 B2B Social Media Blog Post Ideas | Social Media B2B. It is full of ideas to create blog posts. Some of the ideas are great and others are completely weird.
- What 5 Experts Say About…
- Interview internal employees and ask them to answer simple questions (by email even) such as who they are, what they do and how it serves your customers.
- Take a look at the keyword searches that are bringing people to your site, as this will give you a great idea of what information people are looking for.
- Publish a post listing your favorite five or ten posts from other blogs, and explain why you like them.
- Let a guest write a post for your blog; someone whose advice your customers would value.
- Review a product or service and write what you like and dislike about it.
- Write about a very unique use of one of your products (my idea).
And finally, post regularly. It doesn’t matter if you post daily, weekly, bi-weekly, etc. Just try to be consistent.
Happy blogging!
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